What we're building now.
This is what comes next in Optivate. What goes live and fits your brand, we switch on for you by agreement.
View pricingAsk the assistant
Ask a question about your products and numbers in plain language, and get an answer from your own data. So a one-off question doesn't need an analyst or agency.
Feed titles for Google Shopping, bol, Zalando and Amazon
Your feed gets the titles customers search for, translated for each market and enriched with attributes such as color, material and fit. Google Shopping and your Google Ads, bol, Zalando and Amazon then show your products more often for the right search: more relevant impressions, so more sales and more profit from the same budget. Your Shopify name stays, and the feed goes to your feed tool, such as Channable, automatically.
SEO opportunities for your category pages
Optivate reads your site and search data, proposes titles, metas and copy, and shows what people search for that you don't have yet. More visitors without ad spend.
Purchase invoices matched to your orders
Optivate reads purchase invoices from your inbox, checks them against the purchase order and what actually arrived, and lines them up in Exact. Only discrepancies go to a person, so you see them before you pay.
What a purchase order costs on your credit line
Before you order, see how much room the order takes on your credit line in 30, 60 and 90 days and what it costs in interest. You buy what your credit line can carry, and avoid interest on an order that could have waited.
Results for each sale
After each sale, you see what sold. So you know which sale freed up cash, and repeat what works.
Fixed sale price
Besides a percentage, a fixed sale price per product too, such as “everything for €25”. A promotion customers get at a glance, set up in one go instead of worked out product by product.
ChargebacksFrom 12 November
Chargebacks case by case, with advice and an evidence pack. All chargebacks from Shopify Payments and PayPal in one place, with their deadline, in three lanes: your move, waiting on the bank or PayPal, and closed. For each case the advice to fight or refund, and a checklist that pulls in parcel photos from Active Ants and tickets from Gorgias. You download the evidence pack and submit it yourself, in Shopify or PayPal. Plus insight: how often, how often you win and what it costs.
Customer questionsFrom 12 November
What customers contact you about and how busy it is: the topics per period, how many questions are handled automatically and how many by a person, and an alert when one topic suddenly comes up much more often. From Gorgias as standard; if you work with Zendesk, Freshdesk or Trengo, we build that connection. Read-only: you answer in your own customer service tool.
Profit and lossFrom 12 November
Profit by country and by cost item: revenue, returns, purchasing, shipping, payment fees and marketing, down to EBITDA and net profit. Shared costs, such as your team and your software, are split by a key. So you see whether a market still makes money after all costs, and where growth really pays off.
Fixed costsFrom 12 November
Planning costs and putting them next to your accounting: fixed, one-off and variable costs, such as staff, rent, software and loans. The actual costs come from Exact Online, per ledger account; Moneybird, Twinfield or Xero we connect on request. Your accounting stays the source of truth: Optivate posts nothing into it.
Cash flow forecastFrom 12 November
Bank balance, open invoices and VAT worked out ahead, week by week, with your lowest point and the first week below zero. Your costs, loans and open purchase orders from Prediko are in it, and you get a warning when a shortfall is coming. You enter your opening balance yourself. So you plan purchasing around what your credit line can carry, with fewer surprises and less needless interest.
Sales booked in Exact automatically
Orders, returns, VAT by country and the payouts from Shopify Payments, PayPal, Klarna and Airwallex are booked correctly every day and matched with your bank. Your accountant checks instead of retyping, which cuts your bookkeeping costs every month.
Payment and currency costs by method
What you really pay Visa, Mastercard, PayPal, Klarna and your payment provider, by country, plus what currency conversion costs you compared with a route such as Airwallex. So you can negotiate with hard numbers. Example: a 0.2% lower rate on €30 million revenue is €60,000 a year.
Software costs in view
Paying for more than you use? For example Klaviyo profiles you never email but still pay for. Optivate shows where a smaller plan will do, which cuts your costs every month.
Finally
In 30 minutes, you'll know if it's a fit.
First a conversation: we talk through how you run your operation today, look at where you can save time and get more return, and show you in a demo how Optivate does that. Then a tailored proposal and a 14-day trial. Free, and if it's not a fit, we'll say so.
Leave your details. Enrico gets in touch within one working day. In the call you meet Yannick, who builds Optivate. Or send a message